Joey™: A minimalist, multi-functional, parent assistant. One soft, SIMPLE piece, perfectly SIZED TO FIT- eliminating the need for adjustments with cumbersome hardware or extra fabric. Unique natural fabrics paired with a bit of LOVE & SCIENCE create the perfect balance of support & stretch, providing an ideal womb-like environment for your little one.  

 Uses from Pregnancy, Newborn, Toddlerhood, & Beyond!

Joey™ uses include:

• Infinity Scarf
• Pregnancy Support Belly Band
• Postpartum/ Pelvic Support Band
• Skin-To-Skin Tank Top 
• Newborn Womb Pouch
• Front Carry Legs Out
• Hippie (Side Hip) Carry
• Cradle/ Nursing Support
• Compression Therapy 
• Tube Top 
• Skirt
• & more!

Is your little one "NOT a fan" of other "carriers"!?

It is common for babies that have rejected traditional structured/ more restrictive carriers & wraps to favor Joey™, and even get excited when they see it, or request it longingly by "name". (The biggest compliment EVER!) 

Joey™ offers more natural freedom of movement, while still providing firm support & calming compression, making it a lot more comfy for growing tiny bodies and grown up bodies, too! It's ease of use makes it more likely you'll continue to reach for it throughout the day when you're in need of quick support. Having it "on the ready" as a scarf makes it even easier! Once you've got it mastered, you won't DARE leave home without it!

Have you experienced pain with other options..?

After switching to Joey™, users report an average of 90% less "baby-wearing associated" back, neck, shoulder, and hip pain. The stretch and squish of our unique blends, paired with our (fully size inclusive) "perfect fit" instantly adapts to your ever-changing positions, evenly distributing the weight across your body, reducing "hot spots" commonly experienced with stiffer fabrics. The ability to change positions instantly & frequently with ease, reduces prolonged strain on one specific part of the body, and helps for more balanced muscle development both for you, AND BABY!

Afraid it's "too late" to make it worth the investment?

Joey™ can be used for pregnancy, newborn, toddlers, & beyond (Yes! That means bigger kiddos too!) It is considered an assistant to your natural carrying and may be used for as long as you and your kiddo are feeling comfy & secure. (Typically around 35-40lbs) Beyond that, Joey makes a beautiful scarf (cowl) to keep the "hugs" going as long as you need them.